Have you heard the saying "If you believe you can or that you can't, you're right"? This is for the portrait photographers who: are bad at marketing, are bad at selling, can't get it to catch...you're right. You can't.
"Well, that wasn't very nice..."
No I suppose it wasn't but really it was just meant to shake you a bit. Look, mindset is a thing and not one of us, ANY of us came out of the gate being "Great". We may have had a knack for composition, or sharing our message but it took everry single successful photographer time, focus, and energy to get to be good, let alone great at any of it.
My Mentor, Sue Bryce refers to this as "becoming". She says imposter syndrome is bullshit (she's right) because you ARE an imposter. That's OKAY TOO! You are BECOMING and the next steps will unfold for you; opportunities will present themselves for you to BE MORE, experience more, learn more in your life.
So how do we shift? It's mindset right? And yes, I AM aware that "mindset" is a bit of a fad word however, your mindset IS the foundation for how you view and experience the world around you. So if you believe that you suck at marketing, you're right. You DO suck at marketing. That doesn't mean it can't be learned. Reframe it! "I'm learning to be a powerful marketer!" "I'm expanding my reach everyday!"
See? It really IS that simple. The key is to take inspired action when it presents itself. Setup the email list. Read a sales book. And if you want a deeper dive in marketing specifically, scoop the marketing webinar here on The Studio Takeover (it's FREE) to learn how to build a path for your marketing.
"Well, that wasn't very nice..."
No I suppose it wasn't but really it was just meant to shake you a bit. Look, mindset is a thing and not one of us, ANY of us came out of the gate being "Great". We may have had a knack for composition, or sharing our message but it took everry single successful photographer time, focus, and energy to get to be good, let alone great at any of it.
- And it starts with awareness ofthe situation and circumstances, acceptance that this is the way it is TODAY (not tomorrow, not a year from now), and the determination to be open to learning how to be more. WHO is doing what I want to be great at?
- WHERE are they?
- WHAT are they modeling in the areas I want to improve upon?
My Mentor, Sue Bryce refers to this as "becoming". She says imposter syndrome is bullshit (she's right) because you ARE an imposter. That's OKAY TOO! You are BECOMING and the next steps will unfold for you; opportunities will present themselves for you to BE MORE, experience more, learn more in your life.
So how do we shift? It's mindset right? And yes, I AM aware that "mindset" is a bit of a fad word however, your mindset IS the foundation for how you view and experience the world around you. So if you believe that you suck at marketing, you're right. You DO suck at marketing. That doesn't mean it can't be learned. Reframe it! "I'm learning to be a powerful marketer!" "I'm expanding my reach everyday!"
See? It really IS that simple. The key is to take inspired action when it presents itself. Setup the email list. Read a sales book. And if you want a deeper dive in marketing specifically, scoop the marketing webinar here on The Studio Takeover (it's FREE) to learn how to build a path for your marketing.
- Rome wasn't built in a day, my friend. And even if your Rome had been built so quickly, you wouldn't appreciate it if it were. The firs step is to start controlling your thoughts and your perspective. Are you experiencing life by default? Or are you taking control of your life and living life on your terms? Start witn your mindset and if I can help you in your portrait business, join us "In The Studio" the portrait education designed to support you in your business with:
- bi-monthly live training
- bonus trainings
- filmed photo shoots to get those creative skills up
- discounts on intensive courses
- a private Facebook community
- and more!
Cat Ford-Coates
The Shift Workshop
How you show up in your life is EXACTLY how you will show up in your business. Join The Shift workshop to expand your appreciation of just how to bring in the confidence, the courage, and the money to build the business of your dreams and create a business that supports your LIFE instead of the other way around!
Personal Mentoring for Portrait Photographers who are tired of DIYing the hell out of it and hoping for the best. Dig into the heart of your work with sustainable practices, learn to serve from a place of love and honor, and let everything else take care of itself.
Please note that individual results may vary and success cannot be guaranteed. As with any business, your income will depend on your dedication and effort. The income examples provided are not intended to represent or guarantee that you or anyone else will achieve the same results. Your results will depend on many factors, including your background, experience, and the actions you take.
Please note that individual results may vary and success cannot be guaranteed. As with any business, your income will depend on your dedication and effort. The income examples provided are not intended to represent or guarantee that you or anyone else will achieve the same results. Your results will depend on many factors, including your background, experience, and the actions you take.
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